Stores Serviced
Orders per day
Users / Day On Average
Support Calls / Month

Our Customers Will Tell You

"We are now looking for the ceiling on sales. Prior to Itasca, we constrained them by our ability to work incoming product to the shelves."
Kevin Konkel - COO
"In multiple implementations, Itasca has proved that its technology and approach completely meet this increasingly-exposed business challenge.”
Mike Clawson - Former senior vice president
Lowes Foods
“We are pleased to be working with Itasca. They are a market leader that will help us move our business forward and serve our customers more efficiently."
Greg zeh - CIO
Weis Markets
“The benefits to reordering accuracy, in-stock position, and reduced back stock have been profound in our initial locations. We plan to roll-out to all stores without delay."
Chris Borden - former CEO
Times Markets
"We used to see team members ordering more product instead of searching for items in the store, but that doesn’t happen anymore."
Headshots - paul_gianetto_raleys
Paul Gianetto - SVP Sales & Merchandising
“Their real-time Perpetual Inventory capability will allow us to ensure our customers have the same experience on-line as they do in stores.”
Ron Ferri - EVP Operations
Tops Markets

You Just Might Be Wondering…

Can Magic data/orders be used with manufacturers?

Yes. Magic™ produces "Forecasted Orders" which are actual orders (see above on Forecast vs. Order) with the difference being they are in the future. So, a Forecasted Order uses current information combined with predicted information to derive the most accurate future order possible. These "orders" are automatically stored in our Central Data Server location, usually in a HQ-based server, and can be used if store connectivity goes down. They can also be sent directly to suppliers as advanced notice of store-level demand. We have a customer using them for the packing of store-level orders for fresh product directly at the product origin - this saved 5 shelf days in the products' logistics.

What handheld gear do you support?

All legacy Windows CE devices from the major manufacturers and Android devices from Version 5 forward of Android OS.

We will certify and support all Android OS's going-forward. And, with the recent introduction of iOS support, you don't have to worry that you can't use any of your current gear with Magic™. Further, you can "mix" device manufacturers and OS's in a store. Test a new manufacturer, device or OS without issue at any time.

Windows Mobile 5 - 6.5
Zebra MC9000, 9100, 9200
Honeywell 7000, 9000
Datalogic Falcon X3
Win CE 4.2, 5, 6, 7
Motorola MC9000 Series
Android 5 (Lollipop) and up
Zebra TC51/56, TC52/57, TC70/75,
TC72/77, MC3300, MC9300
Honeywell CT50, CT60, CN80
Datalogic Joya Touch A6
CipherLab RK25
Apple iOS iPhone, iPod Touch, iPad

Can we talk to any of your customers?

We can arrange a formal call or visit with any of our customers. We have found that it's beneficial to align the customer visited as best as possible with your business model and go-to-market strategy so questions and methodologies employed have the most impact with each entity. Of course, relationships exist in our industry and if you have one or more, feel free to reach out to those with whom you maintain contact.

What was the biggest hesitancy for your customers to implement Magic?

Once it's decided there is indeed a problem that the system can solve, it's often the resources they currently have to deploy or the other projects they have in queue. Once all the important features and benefits of the system are understood, it's rarely any particular item on the Itasca side that is of concern.