Many retailers’ marketing strategy revolves around their fresh departments. With this in mind, Itasca’s CGO solution was designed, from the outset, to work for every item in the store – and has been for years. Often when you walk in the front door, customers are presented with beautiful, polished, and well-merchandised produce and is the signature department of our largest customers. The wide array of colors scents, when done well, is very enamoring to consumers, and also very profitable for the retailer.
But, “fresh” doesn’t stop there. In the industry, the term “center-store” still applies, but it’s shrinking in size, while the “perimeter” grows…maybe not in size, but in importance. All areas in the store that contain fresh items, including bulk areas, sell items through the POS just like any other, and they all can be ordered automatically by Itasca CGO. Differentiating in perimeter departments is key to a retailer’s image.
And, it’s all done in the same system as all the other items in the store. Why manage multiple technology vendors to achieve all your CGO goals, when you can have one (with DSD Receiving also included)?
In addition, our customers don’t need a Fresh Item Management system. Through forecasting reports, prepared departments can understand exactly how much they need to produce on a daily basis. This directly reduces waste.
With our solution in-place, you’ll experience amazing results like:
- 25% shrink reduction
- ROI in under 3 months
- 2-3% sales increase
- 95.5% in-stock percentage (0.5% out-of-stock)
“Every item in the store – fresh included.”