We are sometimes asked…
Which of your customers has been with you the longest?
Price Chopper/Market 32, stores owned by Golub Corporation, first became an Itasca customer in 2003. The continue to be an excellent reference for our capabilities and utilize the system for all of their ordering needs, including DSD and production departments.
Can we talk to any of your customers?
We can arrange a formal call or visit with any of our customers. We have found that it's beneficial to align the customer visited as best as possible with your business model and go-to-market strategy so questions and methodologies employed have the most impact with each entity. Of course, relationships exist in our industry and if you have one or more, feel free to reach out to those with whom you maintain contact.
What was the biggest hesitancy for your customers to implement Magic?
Once it's decided there is indeed a problem that the system can solve, it's often the resources they currently have to deploy or the other projects they have in queue. Once all the important features and benefits of the system are understood, it's rarely any particular item on the Itasca side that is of concern.